Remember that charming Target commercial that adorably dressed kids as the heroes of The Avengers? Well, here's a far less cute, still kind of charming take on that concept, with fully-grown, out-of-shape adults clad in sad, homemade superhero costumes. It's part of an Avengers/Farmers Insurance cross-over campaign, and the spot below was put together by CQ director Roman Coppola, who here trades out his usual tinge of Wes Anderson for a splash of Michael Bay. (Obviously that means explosions.)
Huh. I guess that makes as much sense as Farmers' last arbitrarily-target-based superhero ad?
No doubt influenced by the crazy popularity of Volkswagen's Vader kid commercials, Target has put together a 30-second spot that again cashes in on the fact it is always adorable to see kids in nerdy, familiar costumes. This time a group of moppets are cast in the leads of Marv... / Continue →
Sunday night, while the Giants and Patriots competed to determine who is best at doing football, film studios bitterly fought to get audiences interested in whatever combinations of actors, explosions, and expensive CGI they've most recently assigned recognizable titles to. New... / Continue →
The unnatural, divisive compositions of Wes Anderson and Roman Coppola meet the similarly-unnatural, divisive composition of polyamory in some new short films the directors have put together for Prada's Candy perfume. Watch the first episode and some clips of the brand's future... / Continue →