Feb 20 2009'Observe and Report' Poster Carefully Avoids Mentioning Mall Cop Profession
This would probably be more effective if it just came out and said, "Look, we know you're thinking this is just Paul Blart 2: Knocked Up, and we can't blame you for that. Two fat mall cop movies in four months? Yeah, we weren't thrilled about that either. But this one is written and directed by Jody Hill, who did The Foot Fist Way and the new HBO series Eastbound & Down, so how about giving it a shot, OK? We pretty much guarantee it's better than Paul Blart."
That might be a lot of text to take in on a poster, but I'm afraid we need that kind of verbose advertising to let Observe and Report succeed in a post-Blart world.
Observe and Report Poster [IMPA]
Reader Comments
1. Nick - February 20, 2009 12:47 PM
If I didn't know what this movie was, this poster would not interest me at all.
2. phoring - February 20, 2009 1:15 PM
talk about being overused...
3. ashleigh - February 20, 2009 1:24 PM
is it just me or does he look like a chunky heath ledger here?
4. Charlie Caligula - February 20, 2009 1:40 PM
East Bound & Down was awful.
5. sam - February 20, 2009 1:54 PM
fucking hell, america.. if this one makes over $100mill I'm going to call BS on this recession talk.
6. Uncle Eccoli - February 20, 2009 3:04 PM
Mall Cop was the stupidest thing I've seen since Quantum of Solace. I got paid to see them both, but I'd rather have done absolutely nothing for free.
7. Elmo - February 20, 2009 3:05 PM
Wait.... cut off the picture so you can't see his mouth, just his nose and his eyes.... doesn't he look like someone.. not Seth Rogen??
8. Winston - February 20, 2009 3:47 PM
I was thinking the same thing, Elmo.
9. Realist - February 20, 2009 5:28 PM
He looks like his movies are being shoved down America's throat.
10. drew - February 20, 2009 7:23 PM
An intentionally covert use of the words/anagrams Observe and Verbose methinks!
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