Sep 16 2008Hear the New Bond Theme; Drink Refreshing Coke Zero
It's perhaps James Bond's most quotable line: the spy's famous request for his favorite drink. No, not when he orders a martini shaken, not stirred. I mean all the times he says, "Coke. Sugar free. But not Diet Coke. That newer one." So it only makes sense that we'd hear our first taste of Jack White's new Bond theme in a Coke Zero commercial, right? White apparently doesn't think so. From BBC News:
He reportedly says in a statement he is "disappointed" the song is being heard for the first time on an advert.He wrote the song for the film, "not for Coca Cola", the statement adds.
"Any other use of the song is based on decisions made by others, not by Jack White," NME.com quoted the statement as saying.
Yeah, Jack White. God knows you would never sell out for Coke. Oh, wait.
Anyway, hear an instrumental version of the new theme below the cut, and do your best to resist the urge to buy a calorie-free carbonated drink marketed towards young males resistant to purchase items labeled as "diet," even though purchasing said beverage might make YOU exactly like James Bond.
Reader Comments
1. NYGUY13 - September 16, 2008 3:45 PM
FIRST!
2. baryan - September 16, 2008 3:52 PM
amazing!
3. the sysop - September 16, 2008 4:09 PM
impressive, i'd say... but not amazed. definitely NOT meg white on the drums (sorry meg)
ask me http://www.howtolosegirls.com
4. sloath - September 16, 2008 4:10 PM
mmmmm..... Coke Zero is tasty.....
I like the tune... lightyears better than the drivel Amy Whinehouse would've done had she not got her ass fired from doing the song for eating a shit-ton of crack and just laying in the studio talking to her soiled underwear and sniffing her armpits while mumbling to the music producer to come give her an Alabama Hotpocket. (go ahead google it, i dare you... wait no... you can never take that innocence back... trust me you don't want to know.)
true story.
(well based on one)
5. irishman - September 16, 2008 4:55 PM
@4
While i think Amy is a cracked out loser, if she had been able to keep it clean just long enough to do the song for this movie it would have been much more in line with the great bond songs from movies past. Gold finger, Diamonds are forever, man with a golden gun and thunderball are what a bond song is supposed to sound like. All you have to do is take one listen to Back to Black and you know she has the right sound. The song by Jake White is good, but sorry, its not a bond song. I'm a huge bond fan, but like the last 5 movies, nobody will remember or care about the song...in the past that wasn't the case.
6. jaime - September 16, 2008 5:26 PM
1. why do they keep changing classic bond lines just to make themselves different from the previous movies?
2. coke zero sucks.
7. Hal - September 16, 2008 5:30 PM
I am ALL for a sequel with James Bond's Adventures in CokeLand.
8. Elmo - September 16, 2008 5:54 PM
oooooo that's the new theme ooooo ahhhhhh
sounds like when you run that should be playing in the background
9. mirroredcactus - September 16, 2008 11:28 PM
Jack White can burn in hell the White Stripes is one of the worst things ever to happen to music!!!
10. Dr. - September 17, 2008 2:33 PM
Needs more cowbell.
11. Brandon - September 17, 2008 7:16 PM
I have to agree that this song is certainly not up the the standards a Bond song should be. It's not even up to the standard of the last song, or the Garbage song. But it is better than Madonna's crappy song. So I guess it has at least that going for it.
But I do have to agree with Jack White, the theme song for a Bond movie should never be heard first outside of something that's actually about the movie, like a trailer, or the movie itself.
12. Amy - September 17, 2008 10:23 PM
mirroredcactus can burn in hell s/he is a total douche!!!