Watch a Scorsese-Directed Champagne Commercial!
November 29, 2007 Comments
At first glance, this Freixenet short seems to show Martin Scorsese misusing a rare, lost Alfred Hitchcock script to sell Spanish champagne, adapting a cultural artifact for petty commercial gain. But if you watch carefully, you'll realize that The Key to Reserva is just Martin Scorsese using his surprising acting talents and skillful direction to parody Hitchcock and channel Spinal Tap, all while still schilling alcohol.
That's better, right?
The Key to Reserva [Freixenet]